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The Apple event that happened yesterday was one of the dull in recent times, but one thing that surprised everyone and made me shout like a monster was Apple’s pricing strategy with the default iPhone.
The iPhone 11.
It is the direct successor of iPhone XR, which packs almost everything present in the 1000$ pro models and retails less than 700$. The iPhone XR retailed for 750$ at launch, and I assumed like everyone that the iPhone 11 must be the same price if not higher. It is what Apple has always done.
current year product price >= last year product price
But, to everyone’s surprise, Apple didn’t follow that trend. The iPhone 11 just retails for 699$, which is 50$ less than last years model. When they announced this price, I shouted like a monster, and even slofie didn’t get me excited like this. True innovation, Apple. For anyone wanting to buy an iPhone this year, go for this model as it gives more value to your money than any other iPhone right now.
Hey! you even get one year Apple TV+ subscription along with this.
